Virtual Pee Pee Party in the Time of a Pandemic: A Cost and Time Analysis of Participant Recruitment and Urine Sample Collection through Social Media Optimization

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Authors

Prasun Sharma, Oakland University William Beaumont School of Medicine Medical Student
Sarah N. Bartolone, Corewell Health East
Eli P. Ward, Corewell Health East
Laura E. Lamb
Joseph Janicki, Corewell Health East
Christopher Smith
Melissa Laudano
Bernadette M. M. Zwaans, Corewell Health East
Michael B. Chancellor, Corewell Health East

Description

Conducting a clinical research study can be expensive and time consuming. High cost and/or long duration of a study can delay bringing new diagnostics and therapy to patients and increase cost of care to the patients. Online recruitment of participants, using social media (e.g. Facebook, TikTok, Twitter, YouTube, etc.) for at-home collection of clinical samples has potential to reduce cost of participant acquisition and retention. A cost and time effective online recruitment technique, crowdsourcing, may also help research facilities with smaller budgets to maximize their findings1. Online recruitment may also help reach out to more disease stakeholders including participants outside a clinic’s typical geographic area as well as reach more patients suffering from a particular disease of interest.

Publication Date

5-2024

Keywords

urine, social media, crowdsourcing

Disciplines

Translational Medical Research | Urology

Recommended Citation

Sharma P, Bartolone SN, Ward EP, Lamb LE, Janicki J, Smith C et al [ Zwaans BMM, Chancellor MB]. Virtual pee pee party in the time of a pandemic: a cost and time analysis of participant recruitment and urine sample collection through social media optimization. Poster presented at: Oakland University William Beaumont School of Medicine Embark Capstone Colloquium; 2024 May; Rochester Hills, MI.

Comments

The Embark Capstone Colloquium at the Oakland University William Beaumont School of Medicine, Rochester Hills, MI, May, 2024.